Founder Danny Reid

Danny has always had a passion for the outdoors whether it be hillwalking or amongst the trees, he's always felt at home in nature. He's been lucky enough to train and learn from some of the best instructors in the outdoor community, picking up bushcraft, wilderness survival skills and also track and sign skills. This only cemented his love for the natural world by allowing him to spend more time comfortably observing wildlife and plants and trees he came across on his travels.

Wanting to share his adventures with other like-minded individuals he makes videos for YouTube hoping to encourage others to venture outdoors too.

Creating a top quality magazine alongside a team of very highly skilled profesionals to help people of all experience levels and ages is something he feels very strongly about.

"It's important we help people understand it's not about having shiny new kit, but a better understanding of the natural world and how we can immerse ourselves both safely and comfortably within it".